If your agency reports clicks and impressions — not calls, form fills, and booked jobs — you are paying for vanity metrics. Enlightened Media installs complete call and form conversion tracking from day one, with real-time dashboard access so you see every dollar’s output.
What We Track
Most agencies send you a report showing clicks and impressions. That tells you nothing about revenue. Enlightened Media installs complete conversion tracking so you see every call, form submission, and online booking — tied to the exact keyword, ad, and campaign that generated it. You never wonder what is working.
What’s Included
Your personal login to see every lead, call, and form fill as they arrive — not in a weekly report.
Dynamic number insertion ties every inbound call to its exact source keyword and campaign.
Every form submission recorded with full UTM and keyword attribution in Google Ads and GA4.
Full GA4 property setup with enhanced e-commerce, linked to Google Ads for complete data flow.
Common Questions